Growth Through Clarity

Digital agency, AWA asked us to help refresh their identity and redefine their positioning. The identity represents ‘growth through clarity’; growth optimisers and connection-makers at the leading edge of experimentation. AWA exist to understand the truth of digital performance and empower brands to reap the benefits of testing, everything. We also created the event platform, Experimentation Works, which aims to be the leading forum to learn, participate and meet those who are passionate about experimentation.